Search Results - "Delacroix, Eva"

Raising Marketing Students' Awareness of Their Role in Achieving Sustainable Development Goals: An Arts-and-Crafts-Based Pedagogy.

Authors: Delacroix, Eva¹ (AUTHOR) eva.delacroix@dauphine.psl.eu

Source: Journal of Marketing Education. Aug2024, Vol. 46 Issue 2, p97-109. 13p.

Consumers who avoid relationships: social anxiety in commercial contexts.

Authors: Delacroix, Eva Guillard, Valérie

Source: Journal of Consumer Behaviour. Jul/Aug2016, Vol. 15 Issue 4, p370-384. 15p.

Subjects: Consumers, Social anxiety, Relationship marketing, Qualitative research, Sales personnel

Drivers, Barriers, and Facilitators of Entrepreneurship at BoP: Review, Conceptual Framework and Research Agenda.

Authors: Kumar, Avinash Kumra, Rajeev Singh, Ramendra

Source: Journal of Macromarketing. Sep2022, Vol. 42 Issue 3, p381-413. 33p.

Nonnative Consumers' Service Encounters: Exploring Social Anxiety and Avoidance in Retail Exchange.

Authors: Malik, Aaminah Zaman¹

Source: Society for Marketing Advances Proceedings. 11/6/2019, p646-654. 9p.