Search Results - "Sachdev, Vishal"

When AI Wears Many Hats: The Role of Generative Artificial Intelligence in Marketing Education.

Authors: Narang, Unnati Sachdev, Vishal Liu, Ruichun

Source: Journal of Public Policy & Marketing. Jul2025, Vol. 44 Issue 3, p473-489. 17p.

Generative AI: Delivering on the Promises and Understanding the Perils.

Authors: Grewal, Dhruv Okazaki, Shintaro Guha, Abhijit et al.

Source: Journal of Public Policy & Marketing. Jul2025, Vol. 44 Issue 3, p299-308. 10p.

Innovation Research Themes for Our Changing Environment: Insights from the 2019 PDMA Doctoral Consortium.

Authors: Rindfleisch, Aric Mehta, Ravi Sachdev, Vishal et al.

Source: Journal of Product Innovation Management. Mar2020, Vol. 37 Issue 2, p126-137. 12p. 1 Color Photograph, 1 Chart.

Subjects: Business negotiation, Disruptive innovations, Solar water heaters, Likert scale, Upholstery industry, New product development, Psychometrics, Technological innovations

The Digital Revolution, 3D Printing, and Innovation as Data.

Authors: Rindfleisch, Aric O'Hern, Matthew Sachdev, Vishal

Source: Journal of Product Innovation Management. Sep2017, Vol. 34 Issue 5, p681-690. 10p.

Subjects: Three-dimensional printing, Online shopping, Social media, Web browsing, Technological innovations

BUSINESS POLICY & STRATEGY Conference Paper Abstracts.

Source: Academy of Management Annual Meeting Proceedings. 2011, Vol. 2011 Issue 1, p2-872. 871p.