Search Results - "Yao, Julie"

A Comparison of Chinese Adults Who Consume Homemade versus Commercial Alcohol.

Authors: Miller, Ted R. Paschall, Mallie J. Ringwalt, Christopher L. et al.

Source: Substance Use & Misuse. 2021, Vol. 56 Issue 6, p787-792.

Enforcement uniquely predicts reductions in alcohol-impaired crash fatalities.

Authors: Yao, Julie Johnson, Mark B. Tippetts, Scott

Source: Addiction. Mar2016, Vol. 111 Issue 3, p448-453.

Reviving brand loyalty: A reconceptualization within the framework of consumer -- brand relationships.

Authors: Fournier, Susan Yao, Julie L.

Source: International Journal of Research in Marketing. Dec97, Vol. 14 Issue 5, p451-472. 22p.

From Mix-and-Match to Head-to-Toe: How Brand Combinations Affect Observer Trust.

Authors: Engeler, Isabelle Barasz, Kate

Source: Journal of Consumer Research. Dec2021, Vol. 48 Issue 4, p562-585. 24p. 4 Color Photographs, 3 Diagrams, 2 Charts, 7 Graphs.

Subject Terms: *Brand choice, *Brand name products, *Consumer attitudes, *Matching theory

Company/Entity: Nike Inc. 050957364 NKE

Reviving Brand Loyalty: A Reconceptualization Within the Framework of Consumer-Brand Relationships.

Authors: Fournier, Susan Yao, Julie L.

Source: Working Papers -- Harvard Business School Division of Research. 1996, p1. 0p.

The Feeling of Love Toward a Brand: Concept and Measurement.

Authors: Albert, Noel Merunka, Dwight Valette-Florence, Pierre

Source: Advances in Consumer Research. 2009, Vol. 36, p300-307. 8p. 3 Diagrams, 4 Charts.

"Touching" services: tangible objects create an emotional connection to services even before their first use.

Authors: Nägele, Nora von Walter, Benjamin Scharfenberger, Philipp et al.

Source: Business Research. Jul2020, Vol. 13 Issue 2, p741-766. 26p.

License to Assemble: Theorizing Brand Longevity.

Authors: Preece, Chloe Kerrigan, Finola O'reilly, Daragh

Source: Journal of Consumer Research. Aug2019, Vol. 46 Issue 2, p330-350. 21p. 1 Diagram.

Subject Terms: *Product life cycle, *Engagement (Philosophy), *Consumer behavior, *Sociocultural factors, *Data analysis, *Reliability in engineering

AN EMPIRICAL INVESTIGATION INTO THE INFLUENCE OF GREEN ADVERTISING ON BRAND LOYALTY.

Authors: Nagar, Komal¹ komalnagar@rediffmail.com

Source: Journal of Services Research. Oct2013-Mar2014, Vol. 13 Issue 2, p71-94. 24p. 1 Diagram, 3 Charts.

Idea Logics and Network Theory in Business Marketing.

Authors: Welch, Catherine Wilkinson, Ian

Source: Journal of Business-to-Business Marketing. 2002, Vol. 9 Issue 3, p27. 22p.

Rethinking Brand Loyalty in an Age of Interactivity.

Authors: Schultz, Don E. Block, Martin P.

Source: IUP Journal of Brand Management. Sep2012, Vol. 9 Issue 3, p21-39. 19p. 4 Charts.

What's in a Name? : Advertising and the Concept of Brands

Authors: David M Jones Jan S. Slater

Resource Type: eBook.

Subjects: HF5823

Categories: BUSINESS & ECONOMICS / Advertising & Promotion, BUSINESS & ECONOMICS / Consumer Behavior, BUSINESS & ECONOMICS / Marketing / Research

SARS From East to West

Authors: Eva-Karin Olsson Lan Xue

Resource Type: eBook.

Subjects: Mass media, SARS (Disease), International cooperation

Categories: POLITICAL SCIENCE / International Relations / General, POLITICAL SCIENCE / Globalization

Handbook of Brand Relationships

Authors: Deborah J. MacInnis C. Whan Park Joseph W. Priester

Resource Type: eBook.

Subjects: Relationship marketing, Brand choice, Branding (Marketing), Customer relations

Categories: BUSINESS & ECONOMICS / Marketing / Research, PSYCHOLOGY / Social Psychology

Chronic acidosis rewires cancer cell metabolism through PPARα signaling.

Authors: Rolver MG Holland LKK Ponniah M et al.

Source: International journal of cancer [Int J Cancer] 2023 Apr 15; Vol. 152 (8), pp. 1668-1684. Date of Electronic Publication: 2023 Jan 02.

Publication Type: Journal Article; Research Support, Non-U.S. Gov't

Journal Info: Publisher: Wiley-Liss Country of Publication: United States NLM ID: 0042124 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 1097-0215 (Electronic) Linking ISSN: 00207136 NLM ISO Abbreviation: Int J Cancer Subsets: MEDLINE

A Prodromal Brain-Clinical Pattern of Cognition in Synucleinopathies.

Authors: Rahayel S Postuma RB Montplaisir J et al.

Source: Annals of neurology [Ann Neurol] 2021 Feb; Vol. 89 (2), pp. 341-357. Date of Electronic Publication: 2020 Dec 07.

Publication Type: Journal Article; Research Support, Non-U.S. Gov't

Journal Info: Publisher: Wiley-Liss Country of Publication: United States NLM ID: 7707449 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 1531-8249 (Electronic) Linking ISSN: 03645134 NLM ISO Abbreviation: Ann Neurol Subsets: MEDLINE

Predicting DUI decisions of different drivers in different legal environments: Investigating differential deterrence.

Authors: Yao, Jie

Source: Traffic injury prevention 2019 Supplement2; Vol. 20.

Journal Info: Publisher: Taylor & Francis Ltd ISSN: 1538-9588

Minimally Invasive Hand Surgery.

Authors: Warwick, David

Source: Annals of the Royal College of Surgeons of England 2014; Vol. 96 (7).

Journal Info: Publisher: Royal College of Surgeons of England ISSN: 0035-8843