Search Results - "van Esch, Patrick"

Lessons from Chinese AI Firms on Owning Customers' Habits.

Authors: Cui, Yuanyuan Gina van Esch, Patrick Kietzmann, Jan

Source: Harvard Business Review Digital Articles. 6/18/2026, p1-13. 13p.

Artificial Intelligence Chatbots Versus Human Agents in Customer Satisfaction: The Role of Warmth and Competence.

Authors: Zhang, Ye Özsomer, Ayşegül Canlı, Zeynep Gürhan et al.

Source: Journal of Interactive Marketing. May2026, Vol. 61 Issue 2, p215-229. 15p.

Generative AI and salesperson creativity in value co-creation: a socio-technical process model.

Authors: Cui, Yuanyuan (Gina) van Esch, Patrick

Source: Journal of Personal Selling & Sales Management. Apr2026, p1-11. 11p. 1 Illustration.

Authenticity in Influencer Marketing: How Can Influencers and Brands Work Together to Build and Maintain Influencer Authenticity?

Authors: Duffek, Barbara Eisingerich, Andreas B. Merlo, Omar et al.

Source: Journal of Marketing. Sep2025, Vol. 89 Issue 5, p21-46. 26p.

Who Cares More About the Environment, Those with an Intrinsic, an Extrinsic, a Quest, or an Atheistic Religious Orientation?: Investigating the Effect of Religious Ad Appeals on Attitudes Toward the Environment.

Authors: Arli, Denni van Esch, Patrick Cui, Yuanyuan

Source: Journal of Business Ethics. Jun2023, Vol. 185 Issue 2, p427-448. 22p. 3 Color Photographs, 1 Diagram, 11 Charts, 3 Graphs.

Subject Terms: Religiousness, Attitudes toward the environment, Atheism, Climate change, Recycling & the environment, Advertising

YAPAY ZEKÂ VE TÜKETİCİ DAVRANIŞI ALANINDAKİ YAYINLARIN BİBLİYOMETRİK ANALİZİ.

Alternate Title: BIBLIOMETRIC ANALYSIS OF PUBLICATIONS IN THE FIELD OF ARTIFICIAL INTELLIGENCE AND CONSUMER BEHAVIOR.

Authors: SARGIN, Sinem¹ ssargin@nny.edu.tr

Source: International Journal of Management Economics & Business / Uluslararası Yönetim İktisat ve İşletme Dergisi. 2026, Vol. 22 Issue 1, p1-42. 42p.

Multisensory technology in the wine industry: where the senses meet technology.

Authors: Cui, Yuanyuan van Esch, Patrick Spence, Charles

Source: Journal of Wine Research. Jun2024, Vol. 35 Issue 2, p75-84. 10p.

NFT valuation appreciation: the role of implicit theory.

Authors: Cui, Yuanyuan van Esch, Patrick

Source: International Journal of Bank Marketing; 2026, Vol. 44 Issue 1, p33-55, 23p

Artificial intelligence, financial anxiety and cashier-less checkouts: a Saudi Arabian perspective.

Authors: Ghazwani, Salman van Esch, Patrick Cui, Yuanyuan et al.

Source: International Journal of Bank Marketing; 2022, Vol. 40 Issue 6, p1200-1216, 17p

The diminishing halo effect: Celebrities and negative events in marketing.

Authors: Cui, Yuanyuan (Gina) van Esch, Patrick Eskridge, Brad et al.

Source: Business Horizons; Mar2025, Vol. 68 Issue 2, p181-195, 15p

Social Media and Human Resources Management. An Overview from a Bibliometric Perspective.

Authors: Fuciu, Mircea Sims, Anca Șerban Tîmbalari, Carolina

Source: Studies in Business & Economics. Dec2025, Vol. 20 Issue 3, p172-186. 15p.

A sip in the Metaverse: how to implement a multisensory vineyard.

Authors: Cui, Yuanyuan van Esch, Patrick

Source: Journal of Wine Research. Jun2024, Vol. 35 Issue 2, p160-178. 19p.

How to build a competitive advantage for your brand using generative AI.

Authors: Cui, Yuanyuan (Gina) van Esch, Patrick Phelan, Steven

Source: Business Horizons; Sep2024, Vol. 67 Issue 5, p583-594, 12p

Can behavioral biometrics make everyone happy?

Authors: Killoran, Jayson Cui, Yuanyuan (Gina) Park, Andrew et al.

Source: Business Horizons; Sep2023, Vol. 66 Issue 5, p585-591, 7p

The Possibilities of Using Artificial Intelligence as a Key Technology in the Current Employee Recruitment Process.

Authors: Koman, Gabriel Boršoš, Patrik Kubina, Milan

Source: Administrative Sciences (2076-3387). Jul2024, Vol. 14 Issue 7, p157. 20p.

Guest editorial: Artificial intelligence in financial services marketing.

Authors: Mogaji, Emmanuel Farquhar, Jillian Dawes van Esch, Patrick et al.

Source: International Journal of Bank Marketing; 2022, Vol. 40 Issue 6, p1097-1101, 5p

Sexism in the silences at Australian Universities: Parental leave in name, but not in practice.

Authors: Duffy, Sarah O'Shea, Michelle Bowyer, Dorothea et al.

Source: Gender, Work & Organization. Sep2024, Vol. 31 Issue 5, p1976-1998. 23p.

AI in Service Design: A New Framework for Hybrid Human–AI Service Encounters.

Authors: Mortati, Marzia Viana Mundstock Freitas, Giovanna

Source: Journal of Service Research. Feb2026, Vol. 29 Issue 1, p81-96. 16p.

Anthropomorphizing religious advertising: The moderating role of political ideology.

Authors: van Esch, Patrick Cui, Yuanyuan Arli, Denni et al.

Source: Psychology & Marketing. Dec2022, Vol. 39 Issue 12, p2284-2301. 18p. 4 Color Photographs, 1 Black and White Photograph, 1 Diagram, 3 Graphs.

Simulated responses in reality-enhancing technologies: Scale development and validation.

Authors: Pala, Erol Kapitan, Sommer van Esch, Patrick

Source: International Journal of Information Management; Oct2025, Vol. 84, pN.PAG-N.PAG, 1p