APA (7th ed.) Citation

Brendel, L. (1938). This simple premium plan, used at small expense, advances sales 48 1/2%. Printers Ink, 185, 49.

Chicago Style (17th ed.) Citation

Brendel, L. "This Simple Premium Plan, Used at Small Expense, Advances Sales 48 1/2%." Printers Ink 185 (1938): 49.

MLA (9th ed.) Citation

Brendel, L. "This Simple Premium Plan, Used at Small Expense, Advances Sales 48 1/2%." Printers Ink, vol. 185, 1938, p. 49.