APA (7th ed.) Citation

Jerath, K., & Long, F. (2020). Multiperiod Contracting and Salesperson Effort Profiles: The Optimality of "Hockey Stick," "Giving Up," and "Resting on Laurels". Journal of Marketing Research (JMR), 57(2), 211. https://doi.org/10.1177/0022243719887378

Chicago Style (17th ed.) Citation

Jerath, Kinshuk, and Fei Long. "Multiperiod Contracting and Salesperson Effort Profiles: The Optimality of "Hockey Stick," "Giving Up," and "Resting on Laurels"." Journal of Marketing Research (JMR) 57, no. 2 (2020): 211. https://doi.org/10.1177/0022243719887378.

MLA (9th ed.) Citation

Jerath, Kinshuk, and Fei Long. "Multiperiod Contracting and Salesperson Effort Profiles: The Optimality of "Hockey Stick," "Giving Up," and "Resting on Laurels"." Journal of Marketing Research (JMR), vol. 57, no. 2, 2020, p. 211, https://doi.org/10.1177/0022243719887378.