APA (7th ed.) Citation

Rangan, V. K., & Bell, M. (1998). DELL ONLINE. Journal of Interactive Marketing, 12(4), 63.

Chicago Style (17th ed.) Citation

Rangan, V. Kasturi, and Marie Bell. "DELL ONLINE." Journal of Interactive Marketing 12, no. 4 (1998): 63.

MLA (9th ed.) Citation

Rangan, V. Kasturi, and Marie Bell. "DELL ONLINE." Journal of Interactive Marketing, vol. 12, no. 4, 1998, p. 63.