Regulating Product Recall Compliance in the Digital Age: Evidence from the "Safe Cars Save Lives" Campaign.
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| Title: | Regulating Product Recall Compliance in the Digital Age: Evidence from the "Safe Cars Save Lives" Campaign. |
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| Authors: | Pagiavlas, Sotires1 (AUTHOR) spp5669@psu.edu, Kalaignanam, Kartik2 (AUTHOR) spp5669@psu.edu, Gill, Manpreet3 (AUTHOR) manpreet.gill@moore.sc.edu, Bliese, Paul D.4 (AUTHOR) paul.bliese@moore.sc.edu |
| Source: | Journal of Marketing. Sep2022, Vol. 86 Issue 5, p135-152. 18p. 1 Diagram, 5 Charts, 3 Graphs. |
| Database: | Business Source Ultimate |
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| ISSN: | 00222429 |
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| DOI: | 10.1177/00222429211023016 |
