Practice Prize Report: The 2020 and 2022 ISMS Gary Lilien Practice Prize Competition.
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| Title: | Practice Prize Report: The 2020 and 2022 ISMS Gary Lilien Practice Prize Competition. |
|---|---|
| Authors: | Luo, Lan1 (AUTHOR) lluo@marshall.usc.edu, Pauwels, Koen2 (AUTHOR) k.pauwels@northeastern.edu |
| Source: | Marketing Science (INFORMS). Jan/Feb2023, Vol. 42 Issue 1, p6-10. 5p. |
| Database: | Business Source Ultimate |
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