Follow the Leader Or Not: Firms' renaming strategy in nascent and growth stages of a global digital field.

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Bibliographic Details
Title: Follow the Leader Or Not: Firms' renaming strategy in nascent and growth stages of a global digital field.
Authors: Gong, Tianyu1 (AUTHOR) gongtianyu@tongji.edu.cn, Luo, Xiaowei Rose2 (AUTHOR), Tang, Yijia3 (AUTHOR)
Source: Organization Studies. Dec2024, Vol. 45 Issue 12, p1767-1793. 27p.
Database: Business Source Ultimate
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