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Rebranding Rio: De Cidade Maravilhosa a Capital do Empreendedorismo e Inovação.

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Title: Rebranding Rio: De Cidade Maravilhosa a Capital do Empreendedorismo e Inovação.
Authors: Silva, Eduardo Russo de Almeida da1 (AUTHOR) eduardo.russo@tec.mx, Figueira, Ariane Roder2 (AUTHOR) gustavogomesrocha@gmail.com, Rocha, Gustavo Gomes2 (AUTHOR)
Source: RAC: Revista de Administração Contemporânea. jan/feb2025, Vol. 29 Issue 1, p1-16. 16p.
Database: Business Source Ultimate
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  Data: <searchLink fieldCode="JN" term="%22RAC%3A+Revista+de+Administração+Contemporânea%22">RAC: Revista de Administração Contemporânea</searchLink>. jan/feb2025, Vol. 29 Issue 1, p1-16. 16p.
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      – Type: doi
        Value: 10.1590/1982-7849rac2025240103.por
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      – Code: por
        Text: Portuguese
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      – TitleFull: Rebranding Rio: De Cidade Maravilhosa a Capital do Empreendedorismo e Inovação.
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            NameFull: Figueira, Ariane Roder
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              Text: jan/feb2025
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              Y: 2025
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