A Spectroscopic Exploration of the Music Marketing Literature: Origins, Historical Roots and Recent Developments.
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| Title: | A Spectroscopic Exploration of the Music Marketing Literature: Origins, Historical Roots and Recent Developments. |
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| Authors: | Simonnot-Lanciaux, Adrien1, Gohoungodji, Paulin2, Perron-Brault, Alexis3, Dantas, Danilo C.4 |
| Source: | International Journal of Arts Management. Spring2025, Vol. 27 Issue 3, p43-61. 19p. |
| Database: | Business Source Ultimate |
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