APA (7th ed.) Citation

Büschken, J., Otter, T., & Allenby, G. M. (2025). Accounting for Formative and Reflective Topics in Product Review Data for Better Consumer Insights. Journal of Marketing Research (JMR), 62(6), 1045. https://doi.org/10.1177/00222437251315745

Chicago Style (17th ed.) Citation

Büschken, Joachim, Thomas Otter, and Greg M. Allenby. "Accounting for Formative and Reflective Topics in Product Review Data for Better Consumer Insights." Journal of Marketing Research (JMR) 62, no. 6 (2025): 1045. https://doi.org/10.1177/00222437251315745.

MLA (9th ed.) Citation

Büschken, Joachim, et al. "Accounting for Formative and Reflective Topics in Product Review Data for Better Consumer Insights." Journal of Marketing Research (JMR), vol. 62, no. 6, 2025, p. 1045, https://doi.org/10.1177/00222437251315745.