APA (7th ed.) Citation

Liu, J., Hill, S., & Rothschild, D. (2026). Dynamic Effects of TV Ad Suspension on Keyword Search: Evidence from the U.S. Telecom Industry. Journal of Marketing, 90(2), 73. https://doi.org/10.1177/00222429251343590

Chicago Style (17th ed.) Citation

Liu, Jia, Shawndra Hill, and David Rothschild. "Dynamic Effects of TV Ad Suspension on Keyword Search: Evidence from the U.S. Telecom Industry." Journal of Marketing 90, no. 2 (2026): 73. https://doi.org/10.1177/00222429251343590.

MLA (9th ed.) Citation

Liu, Jia, et al. "Dynamic Effects of TV Ad Suspension on Keyword Search: Evidence from the U.S. Telecom Industry." Journal of Marketing, vol. 90, no. 2, 2026, p. 73, https://doi.org/10.1177/00222429251343590.