Moderating effect of Demographic Variables on Promotional Effectiveness and Behavioural Outcomes of social media in Haryana.

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Bibliographic Details
Title:	Moderating effect of Demographic Variables on Promotional Effectiveness and Behavioural Outcomes of social media in Haryana.
Authors:	Sabharwal, Pooja¹ poojasabharwal3540@gmail.com, Ram, Tika² tikaramhsb@gmail.com
Source:	Advances in Consumer Research. Dec2025, Vol. 2 Issue 6, p282-293. 12p.
Database:	Business Source Ultimate

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ISSN:	00989258