APA (7th ed.) Citation

Bucea-Manea-Țoniş, R., Martins, O. M. D., Orzan, M. C., Goldbach, D., & Popa, M. (2026). AI-enhanced neuromarketing and social media communication: Evidence from PLS-SEM analysis in an academic context. International Journal of Engineering Business Management, 18, 1. https://doi.org/10.1177/18479790261420680

Chicago Style (17th ed.) Citation

Bucea-Manea-Țoniş, Rocsana, Oliva M. D. Martins, Mihai Cristian Orzan, Dumitru Goldbach, and Mircea Popa. "AI-enhanced Neuromarketing and Social Media Communication: Evidence from PLS-SEM Analysis in an Academic Context." International Journal of Engineering Business Management 18 (2026): 1. https://doi.org/10.1177/18479790261420680.

MLA (9th ed.) Citation

Bucea-Manea-Țoniş, Rocsana, et al. "AI-enhanced Neuromarketing and Social Media Communication: Evidence from PLS-SEM Analysis in an Academic Context." International Journal of Engineering Business Management, vol. 18, 2026, p. 1, https://doi.org/10.1177/18479790261420680.