Governing the drinker: liberty and consumer subjectivity in Sweden, 1850s–1980s.

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Bibliographic Details
Title:	Governing the drinker: liberty and consumer subjectivity in Sweden, 1850s–1980s.
Authors:	Servadio, Luigi¹ (AUTHOR) luigi.servadio@ju.se, Müllern, Tomas¹ (AUTHOR)
Source:	Journal of Marketing Management. Mar2026, p1-25. 25p. 1 Illustration.
Database:	Business Source Ultimate

Description
ISSN:	0267257X
DOI:	10.1080/0267257x.2026.2645789