APA (7th ed.) Citation

Li, I., & Derdenger, T. (2026). Does Personalized Pricing Increase Competition? Evidence from NIL in College Football. Management Science (INFORMS), 72(5), 4247. https://doi.org/10.1287/mnsc.2024.06423

Chicago Style (17th ed.) Citation

Li, Ivan, and Tim Derdenger. "Does Personalized Pricing Increase Competition? Evidence from NIL in College Football." Management Science (INFORMS) 72, no. 5 (2026): 4247. https://doi.org/10.1287/mnsc.2024.06423.

MLA (9th ed.) Citation

Li, Ivan, and Tim Derdenger. "Does Personalized Pricing Increase Competition? Evidence from NIL in College Football." Management Science (INFORMS), vol. 72, no. 5, 2026, p. 4247, https://doi.org/10.1287/mnsc.2024.06423.