A Strategic Study on the Potential Entry of Cigarette Companies' into the Indian Bidi Industry.
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| Title: | A Strategic Study on the Potential Entry of Cigarette Companies' into the Indian Bidi Industry. |
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| Authors: | Taneja, Mukesh1 muku198405@yahoo.com, Patnaik, R.2 rajpatnaik@hotmail.com |
| Source: | ICFAI Journal of Business Strategy. Jun2008, Vol. 5 Issue 2, p36-57. 22p. 1 Diagram, 8 Charts, 3 Graphs. |
| Database: | Business Source Ultimate |
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