Corporate Power, Environmental Devastation and Children's Literature: Insights from Dr. Seuss's The Lorax and Bill Peet's The Wump World.
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| Title: | Corporate Power, Environmental Devastation and Children's Literature: Insights from Dr. Seuss's The Lorax and Bill Peet's The Wump World. |
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| Authors: | Khan, Mehnaz1 mehkhan@numl.edu.pk, Zeb, Kainat1 kainat@numl.edu.pk |
| Source: | Children's Literature in Education. Jun2025, Vol. 56 Issue 2, p382-399. 18p. |
| Subject Terms: | *Children's literature, Corporate power, Environmental management |
| Reviews & Products: | Wump World, The (Book) |
| People: | Peet, Bill |
| Abstract: | Corporate power has an intimidating impact on the environment. It causes environmental degradation and threatens the ecological balance and sustainability of the planet. This article analyses the representation of corporate power and its effects on the environment in two classic children's books: Dr. Seuss's (The Lorax, Random House Books for Young Readers, 1971) and Bill Peet's (The Wump World, Houghton Mifflin Harcourt, 1970). It examines how these two classic children's books depict the environmental damage caused by corporate power in the 21st century and how they can educate and motivate young readers to care about environmental issues and their root causes. Using a critical discourse analysis approach based on Fairclough's model, the article studies how language is used in both texts to construct and maintain dominant ideologies, manipulate and marginalize alternative voices and exploit natural resources and vulnerable communities. The findings reveal that the discourse of Once-ler and Pollutians reflects a capitalist and consumerist ideology that legitimizes their environmental destruction and silences environmental concerns. However, language can also be a tool of resistance and change that can challenge and expose the dominant ideology, as shown by the voices of the Lorax and the Wumps in the same texts. The article suggests that by reading and analyzing these two classic children's books, young readers can learn to critically examine the language used by different actors and to use the language themselves to create a more just and sustainable society. [ABSTRACT FROM AUTHOR] |
| Copyright of Children's Literature in Education is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 185303898 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Corporate Power, Environmental Devastation and Children's Literature: Insights from Dr. Seuss's The Lorax and Bill Peet's The Wump World. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Khan%2C+Mehnaz%22">Khan, Mehnaz</searchLink><relatesTo>1</relatesTo><i> mehkhan@numl.edu.pk</i><br /><searchLink fieldCode="AR" term="%22Zeb%2C+Kainat%22">Zeb, Kainat</searchLink><relatesTo>1</relatesTo><i> kainat@numl.edu.pk</i> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Children's+Literature+in+Education%22">Children's Literature in Education</searchLink>. Jun2025, Vol. 56 Issue 2, p382-399. 18p. – Name: Subject Label: Subject Terms Group: Su Data: *<searchLink fieldCode="DE" term="%22Children's+literature%22">Children's literature</searchLink><br /><searchLink fieldCode="DE" term="%22Corporate+power%22">Corporate power</searchLink><br /><searchLink fieldCode="DE" term="%22Environmental+management%22">Environmental management</searchLink> – Name: SubjectProduct Label: Reviews & Products Group: Su Data: <searchLink fieldCode="PS" term="%22Wump+World%2C+The+%28Book%29%22">Wump World, The (Book)</searchLink> – Name: SubjectPerson Label: People Group: Su Data: <searchLink fieldCode="PE" term="%22Peet%2C+Bill%22">Peet, Bill</searchLink> – Name: Abstract Label: Abstract Group: Ab Data: Corporate power has an intimidating impact on the environment. It causes environmental degradation and threatens the ecological balance and sustainability of the planet. This article analyses the representation of corporate power and its effects on the environment in two classic children's books: Dr. Seuss's (The Lorax, Random House Books for Young Readers, 1971) and Bill Peet's (The Wump World, Houghton Mifflin Harcourt, 1970). It examines how these two classic children's books depict the environmental damage caused by corporate power in the 21st century and how they can educate and motivate young readers to care about environmental issues and their root causes. Using a critical discourse analysis approach based on Fairclough's model, the article studies how language is used in both texts to construct and maintain dominant ideologies, manipulate and marginalize alternative voices and exploit natural resources and vulnerable communities. The findings reveal that the discourse of Once-ler and Pollutians reflects a capitalist and consumerist ideology that legitimizes their environmental destruction and silences environmental concerns. However, language can also be a tool of resistance and change that can challenge and expose the dominant ideology, as shown by the voices of the Lorax and the Wumps in the same texts. The article suggests that by reading and analyzing these two classic children's books, young readers can learn to critically examine the language used by different actors and to use the language themselves to create a more just and sustainable society. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Children's Literature in Education is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
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| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1007/s10583-023-09569-1 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 18 StartPage: 382 Subjects: – SubjectFull: Children's literature Type: general – SubjectFull: Corporate power Type: general – SubjectFull: Environmental management Type: general – SubjectFull: Wump World, The (Book) Type: general – SubjectFull: Peet, Bill Type: general Titles: – TitleFull: Corporate Power, Environmental Devastation and Children's Literature: Insights from Dr. Seuss's The Lorax and Bill Peet's The Wump World. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Khan, Mehnaz – PersonEntity: Name: NameFull: Zeb, Kainat IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 06 Text: Jun2025 Type: published Y: 2025 Identifiers: – Type: issn-print Value: 00456713 Numbering: – Type: volume Value: 56 – Type: issue Value: 2 Titles: – TitleFull: Children's Literature in Education Type: main |
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