Focus groups in the virtual world: Implications for the future of evaluation.
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| Title: | Focus groups in the virtual world: Implications for the future of evaluation. |
|---|---|
| Authors: | Galloway, Kristin L.1 |
| Source: | New Directions for Evaluation. Fall2011, Vol. 2011 Issue 131, p47-51. 5p. |
| Subject Terms: | *Focus groups, *Online chat, *Evaluation, Virtual reality -- Health aspects, Communication & technology |
| Abstract: | Focus groups are an important methodology in evaluation, and with the availability of new technology in communication the options for how to perform focus groups are growing. The author describes the experience of using focus groups electronically or online, and provides an illustration of conducting a focus group in an online chat room with international participants. Various strengths and weaknesses of focus groups in alternative mediums are identified, and questions are raised for using virtual focus groups in the future. © Wiley Periodicals, Inc., and the American Evaluation Association [ABSTRACT FROM AUTHOR] |
| Copyright of New Directions for Evaluation is the property of Wiley-Blackwell and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 65578245 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=65578245 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1002/ev.377 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 5 StartPage: 47 Subjects: – SubjectFull: Focus groups Type: general – SubjectFull: Online chat Type: general – SubjectFull: Evaluation Type: general – SubjectFull: Virtual reality -- Health aspects Type: general – SubjectFull: Communication & technology Type: general Titles: – TitleFull: Focus groups in the virtual world: Implications for the future of evaluation. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Galloway, Kristin L. IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 09 Text: Fall2011 Type: published Y: 2011 Identifiers: – Type: issn-print Value: 10976736 Numbering: – Type: volume Value: 2011 – Type: issue Value: 131 Titles: – TitleFull: New Directions for Evaluation Type: main |
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