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Using Design Thinking to Write and Publish Novel Teaching Cases: Tips from Experienced Case Authors

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Title: Using Design Thinking to Write and Publish Novel Teaching Cases: Tips from Experienced Case Authors
Language: English
Authors: Sheehan, Norman T., Gujarathi, Mahendra R., Jones, Joanne C., Phillips, Fr
Source: Journal of Management Education. Feb 2018 42(1):135-160.
Availability: SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Peer Reviewed: Y
Page Count: 26
Publication Date: 2018
Document Type: Journal Articles
Reports - Descriptive
Tests/Questionnaires
Education Level: Higher Education
Descriptors: College Students, Business Administration Education, Administrator Education, Case Method (Teaching Technique), Case Studies, Problem Based Learning, Design, Writing (Composition), Problem Solving
DOI: 10.1177/1052562917741179
ISSN: 1052-5629
Abstract: With increasing calls for a greater connection between management education and practice, teaching cases play a vital role in the business curriculum. Cases not only allow instructors to expose students to practical problems but also let educators contribute to the scholarship of teaching and learning. An important reason why faculty members may refrain from writing cases is they perceive it is difficult to develop publishable cases that are also novel. Reviewers of the journals that publish teaching cases are increasingly asking authors to place the case in the extant literature and explain what makes their case unique. To overcome some of the challenges encountered when attempting to write and publish novel teaching cases, this article presents a useful framework--Design Thinking--for tackling the "wicked problem" of developing novel cases and provides experience-based tips to implement the framework. By introducing the concepts and language of design thinking, we provide case writers with an iterative approach that leads to the development of novel cases by identifying and innovatively addressing instructors', students', and editors' demands. We argue that by applying a design-thinking approach, case writers can produce novel and publishable instructional cases.
Abstractor: As Provided
Number of References: 61
Entry Date: 2017
Accession Number: EJ1164797
Database: ERIC
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  Data: Using Design Thinking to Write and Publish Novel Teaching Cases: Tips from Experienced Case Authors
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  Data: SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
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  Data: With increasing calls for a greater connection between management education and practice, teaching cases play a vital role in the business curriculum. Cases not only allow instructors to expose students to practical problems but also let educators contribute to the scholarship of teaching and learning. An important reason why faculty members may refrain from writing cases is they perceive it is difficult to develop publishable cases that are also novel. Reviewers of the journals that publish teaching cases are increasingly asking authors to place the case in the extant literature and explain what makes their case unique. To overcome some of the challenges encountered when attempting to write and publish novel teaching cases, this article presents a useful framework--Design Thinking--for tackling the "wicked problem" of developing novel cases and provides experience-based tips to implement the framework. By introducing the concepts and language of design thinking, we provide case writers with an iterative approach that leads to the development of novel cases by identifying and innovatively addressing instructors', students', and editors' demands. We argue that by applying a design-thinking approach, case writers can produce novel and publishable instructional cases.
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