Linguistic Landscape of Shin-Okubo, Tokyo: A Comparative Study of Koreatown and Islamic Street

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Title: Linguistic Landscape of Shin-Okubo, Tokyo: A Comparative Study of Koreatown and Islamic Street
Language: English
Authors: Satoshi Nambu (ORCID 0000-0003-0101-7894), Mitsuko Ono (ORCID 0000-0002-1999-0396)
Source: International Journal of Multilingualism. 2025 22(2):650-668.
Availability: Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Peer Reviewed: Y
Page Count: 19
Publication Date: 2025
Document Type: Journal Articles
Reports - Research
Descriptors: Language Planning, Japanese, Tourism, Islam, Signs, Sociocultural Patterns, Multilingualism, Korean, Foreign Countries, Language Usage, Ethnic Groups, Neighborhoods, Immigrants, Language Role, Commercialization, Retailing, Second Languages
Geographic Terms: Japan
DOI: 10.1080/14790718.2024.2344181
ISSN: 1479-0718
1747-7530
Abstract: This paper presents a comparative analysis of the linguistic landscapes (LL) of two distinct ethnic areas in Shin-Okubo, Japan: Koreatown and Islamic Street. By paying particular attention to the difference in the formation of the two immigrant communities, this study aims to better understand various functions of language on signage and their impact on socio-cultural interactions between immigrants and the host society. The findings reveal distinct functions of languages in the LLs, showcasing their significance to the dynamic process of immigrant community formation. In Koreatown, a major centre of Korean culture consumption among the Japanese, the symbolic use of Korean asserts authenticity and offers Japanese tourists an exotic experience. This creates a cohesive space of commodification, vitalising the area in harmony with the local host community. In contrast, Islamic Street represents a multifaceted space shaped by a diverse array of languages and scripts, reflecting its recent emergence of ethnolinguistic vitality. The LL of Islamic Street, characterised by the informational use of language that caters to the daily needs and transnational practices of immigrants, reflects and fosters their social and cultural distance from the host society.
Abstractor: As Provided
Entry Date: 2025
Accession Number: EJ1468857
Database: ERIC
FullText Text:
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  Data: Linguistic Landscape of Shin-Okubo, Tokyo: A Comparative Study of Koreatown and Islamic Street
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  Data: English
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  Data: <searchLink fieldCode="AR" term="%22Satoshi+Nambu%22">Satoshi Nambu</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0003-0101-7894">0000-0003-0101-7894</externalLink>)<br /><searchLink fieldCode="AR" term="%22Mitsuko+Ono%22">Mitsuko Ono</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0002-1999-0396">0000-0002-1999-0396</externalLink>)
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  Data: <searchLink fieldCode="SO" term="%22International+Journal+of+Multilingualism%22"><i>International Journal of Multilingualism</i></searchLink>. 2025 22(2):650-668.
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  Data: Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
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  Data: Y
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  Data: 19
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  Data: 2025
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  Data: Journal Articles<br />Reports - Research
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  Data: <searchLink fieldCode="DE" term="%22Language+Planning%22">Language Planning</searchLink><br /><searchLink fieldCode="DE" term="%22Japanese%22">Japanese</searchLink><br /><searchLink fieldCode="DE" term="%22Tourism%22">Tourism</searchLink><br /><searchLink fieldCode="DE" term="%22Islam%22">Islam</searchLink><br /><searchLink fieldCode="DE" term="%22Signs%22">Signs</searchLink><br /><searchLink fieldCode="DE" term="%22Sociocultural+Patterns%22">Sociocultural Patterns</searchLink><br /><searchLink fieldCode="DE" term="%22Multilingualism%22">Multilingualism</searchLink><br /><searchLink fieldCode="DE" term="%22Korean%22">Korean</searchLink><br /><searchLink fieldCode="DE" term="%22Foreign+Countries%22">Foreign Countries</searchLink><br /><searchLink fieldCode="DE" term="%22Language+Usage%22">Language Usage</searchLink><br /><searchLink fieldCode="DE" term="%22Ethnic+Groups%22">Ethnic Groups</searchLink><br /><searchLink fieldCode="DE" term="%22Neighborhoods%22">Neighborhoods</searchLink><br /><searchLink fieldCode="DE" term="%22Immigrants%22">Immigrants</searchLink><br /><searchLink fieldCode="DE" term="%22Language+Role%22">Language Role</searchLink><br /><searchLink fieldCode="DE" term="%22Commercialization%22">Commercialization</searchLink><br /><searchLink fieldCode="DE" term="%22Retailing%22">Retailing</searchLink><br /><searchLink fieldCode="DE" term="%22Second+Languages%22">Second Languages</searchLink>
– Name: Subject
  Label: Geographic Terms
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Japan%22">Japan</searchLink>
– Name: DOI
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  Data: 10.1080/14790718.2024.2344181
– Name: ISSN
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  Data: 1479-0718<br />1747-7530
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: This paper presents a comparative analysis of the linguistic landscapes (LL) of two distinct ethnic areas in Shin-Okubo, Japan: Koreatown and Islamic Street. By paying particular attention to the difference in the formation of the two immigrant communities, this study aims to better understand various functions of language on signage and their impact on socio-cultural interactions between immigrants and the host society. The findings reveal distinct functions of languages in the LLs, showcasing their significance to the dynamic process of immigrant community formation. In Koreatown, a major centre of Korean culture consumption among the Japanese, the symbolic use of Korean asserts authenticity and offers Japanese tourists an exotic experience. This creates a cohesive space of commodification, vitalising the area in harmony with the local host community. In contrast, Islamic Street represents a multifaceted space shaped by a diverse array of languages and scripts, reflecting its recent emergence of ethnolinguistic vitality. The LL of Islamic Street, characterised by the informational use of language that caters to the daily needs and transnational practices of immigrants, reflects and fosters their social and cultural distance from the host society.
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  Data: 2025
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  Data: EJ1468857
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        Value: 10.1080/14790718.2024.2344181
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      – Text: English
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        PageCount: 19
        StartPage: 650
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      – SubjectFull: Language Planning
        Type: general
      – SubjectFull: Japanese
        Type: general
      – SubjectFull: Tourism
        Type: general
      – SubjectFull: Islam
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      – SubjectFull: Signs
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      – SubjectFull: Sociocultural Patterns
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      – SubjectFull: Multilingualism
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      – SubjectFull: Korean
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      – SubjectFull: Foreign Countries
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      – SubjectFull: Language Usage
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      – SubjectFull: Ethnic Groups
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      – SubjectFull: Neighborhoods
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      – SubjectFull: Immigrants
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      – SubjectFull: Language Role
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      – SubjectFull: Commercialization
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      – SubjectFull: Retailing
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      – SubjectFull: Second Languages
        Type: general
      – SubjectFull: Japan
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      – TitleFull: Linguistic Landscape of Shin-Okubo, Tokyo: A Comparative Study of Koreatown and Islamic Street
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