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Indicators of English Proficiency: A Structural-Semiotic Analysis of Self-Presentation in 'English with Lucy' and Its Educational Implications

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Title: Indicators of English Proficiency: A Structural-Semiotic Analysis of Self-Presentation in 'English with Lucy' and Its Educational Implications
Language: English
Authors: Tatan Tawami, Eddy Soeryanto Soegoto, Retno Purwani Sari, Thomas Chochole, Chepi Nur Albar, Senny Luckyardi
Source: International Journal of Language Education. 2026 10(1):116-129.
Availability: International Journal of Language Education. Faculty of Languages and Literature UNM Jl Daeng Tata Raya Makassar, South Sulawesi 90224 Indonesia. e-mail: ijole@unm.ac.id; Web site: https://ojs.unm.ac.id/ijole/index
Peer Reviewed: Y
Page Count: 14
Publication Date: 2026
Document Type: Journal Articles
Reports - Research
Descriptors: English (Second Language), Language Proficiency, Social Media, Popular Culture, Reputation, Social Status, Social Influences, Learning Modalities, Video Technology, Second Language Instruction, Case Studies, Program Evaluation, Instructional Films
ISSN: 2548-8457
2548-8465
Abstract: This study examined how popular social media influencers construct English proficiency as a key aspect of self-presentation and explored its implications for English learning. This study used a qualitative approach with structural semiotic analysis, and it investigated how influencers communicate English proficiency through visual and textual elements. The findings highlighted a growing need for critical language awareness among learners because influencers often reinforce standard language ideologies and idealized notions of "proper" English. Additionally, the study underscored the importance of integrating multimodal literacy into language education, given the increasingly multimodal nature of contemporary communication. In conclusion, encouraging students to examine their semiotic choices when engaging with English online critically fosters greater self-awareness in digital interactions, enabling them to navigate linguistic diversity and authenticity in virtual spaces. Ultimately, this research contributes to a profound understanding of how English proficiency is socially constructed in today's media landscape.
Abstractor: As Provided
Entry Date: 2026
Accession Number: EJ1506198
Database: ERIC
FullText Text:
  Availability: 0
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  Data: Indicators of English Proficiency: A Structural-Semiotic Analysis of Self-Presentation in 'English with Lucy' and Its Educational Implications
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  Data: International Journal of Language Education. Faculty of Languages and Literature UNM Jl Daeng Tata Raya Makassar, South Sulawesi 90224 Indonesia. e-mail: ijole@unm.ac.id; Web site: https://ojs.unm.ac.id/ijole/index
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  Data: 2548-8457<br />2548-8465
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  Data: This study examined how popular social media influencers construct English proficiency as a key aspect of self-presentation and explored its implications for English learning. This study used a qualitative approach with structural semiotic analysis, and it investigated how influencers communicate English proficiency through visual and textual elements. The findings highlighted a growing need for critical language awareness among learners because influencers often reinforce standard language ideologies and idealized notions of "proper" English. Additionally, the study underscored the importance of integrating multimodal literacy into language education, given the increasingly multimodal nature of contemporary communication. In conclusion, encouraging students to examine their semiotic choices when engaging with English online critically fosters greater self-awareness in digital interactions, enabling them to navigate linguistic diversity and authenticity in virtual spaces. Ultimately, this research contributes to a profound understanding of how English proficiency is socially constructed in today's media landscape.
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      – Text: English
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