Enrollment or 'Enrolment': Strategic Enrollment Management in the United States and Canada

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Bibliographic Details
Title: Enrollment or 'Enrolment': Strategic Enrollment Management in the United States and Canada
Language: English
Authors: Smith, Clayton, Gottheil, Susan
Source: College and University. Fall 2008 84(2):28-38.
Availability: American Association of Collegiate Registrars and Admissions Officers (AACRAO). One Dupont Circle NW Suite 520, Washington, DC 20036. Tel: 202-293-9161; Fax: 202-872-8857; e-mail: pubs@aacrao.org; Web site: http://www.aacrao.org/publications/candu/index.cfm
Peer Reviewed: Y
Page Count: 11
Publication Date: 2008
Document Type: Journal Articles
Reports - Descriptive
Education Level: Higher Education
Descriptors: Foreign Countries, Program Effectiveness, Admissions Officers, Student Financial Aid, Enrollment Management, Comparative Analysis, Conferences (Gatherings)
Geographic Terms: Canada, United States
ISSN: 0010-0889
Abstract: Since the early 1990s, Canadian registrars, admissions officers and student affairs professionals have traveled to U.S.-based conferences in search of the holy grail of enrollment management, finding it at the AACRAO Annual Meeting, AACRAO Strategic Enrollment Management (SEM) Conference, and other meetings sponsored by Noel-Levitz, SEM Works, the National Resource Center for the First-Year Experience and the National Association of Student Personnel Administrators, among others. The general idea was that Canadians needed to learn from Americans about enrollment management, and there was not a national set of practices within Canada to support the development of a growing set of enrollment management professionals. Building on their 2006 "SEM Source" article on the same topic, the authors reveal similarities and differences in the way SEM is practiced in Canada and the United States. (Contains 5 tables and 8 figures.)
Abstractor: As Provided
Number of References: 1
Entry Date: 2009
Access URL: https://www.aacrao.org/publications/college_and_university_journal.aspx
Accession Number: EJ829549
Database: ERIC
Description
Abstract:Since the early 1990s, Canadian registrars, admissions officers and student affairs professionals have traveled to U.S.-based conferences in search of the holy grail of enrollment management, finding it at the AACRAO Annual Meeting, AACRAO Strategic Enrollment Management (SEM) Conference, and other meetings sponsored by Noel-Levitz, SEM Works, the National Resource Center for the First-Year Experience and the National Association of Student Personnel Administrators, among others. The general idea was that Canadians needed to learn from Americans about enrollment management, and there was not a national set of practices within Canada to support the development of a growing set of enrollment management professionals. Building on their 2006 "SEM Source" article on the same topic, the authors reveal similarities and differences in the way SEM is practiced in Canada and the United States. (Contains 5 tables and 8 figures.)
ISSN:0010-0889