Customer-to-customer interactions in the sport fan context: typology, framework (C2CIF) and directions for future research.
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| Title: | Customer-to-customer interactions in the sport fan context: typology, framework (C2CIF) and directions for future research. |
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| Authors: | Uhrich, Sebastian1 (AUTHOR) s.uhrich@dshs-koeln.de, Grohs, Reinhard2 (AUTHOR) Reinhard.Grohs@uni-seeburg.at, Koenigstorfer, Joerg3 (AUTHOR) joerg.koenigstorfer@tum.de |
| Source: | Journal of Service Management. 2024, Vol. 35 Issue 1, p53-70. 18p. |
| Database: | Hospitality & Tourism Complete |
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