Understanding over-ordering behaviour in social dining: integrating mass media exposure and sense of 'Mianzi' into the Norm Activation Model.
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| Title: | Understanding over-ordering behaviour in social dining: integrating mass media exposure and sense of 'Mianzi' into the Norm Activation Model. |
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| Alternate Title: | 理解社交用餐中的过度点餐行为:一个纳入大众媒体接触和'面子'感构面的规范激活模型 |
| Authors: | Wang, Mingzhuo1 (AUTHOR), Rasoolimanesh, S. Mostafa2 (AUTHOR), Kunasekaran, Puvaneswaran3 (AUTHOR), Zhao, Yuzong1 (AUTHOR) zhaoyuzong@qdu.edu.cn |
| Source: | Service Industries Journal. Sep/Oct2024, Vol. 44 Issue 13/14, p1018-1037. 20p. |
| Database: | Hospitality & Tourism Complete |
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