The longer the better? The impact of online review length on tourist trust and visit intention.

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Title: The longer the better? The impact of online review length on tourist trust and visit intention.
Authors: Molly Huang, Chien-Jung1 (AUTHOR), Chuang, Shih-Chieh2 (AUTHOR), Cheng, Yin-Hui3 (AUTHOR) yinhui@mail.ntcu.edu.tw, Hsieh, Chia-Chen4 (AUTHOR)
Source: Journal of Vacation Marketing. Jan2025, Vol. 31 Issue 1, p223-239. 17p.
Database: Hospitality & Tourism Complete
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Header DbId: hjh
DbLabel: Hospitality & Tourism Complete
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PubType: Academic Journal
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1177/13567667231193436
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      – Code: eng
        Text: English
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        PageCount: 17
        StartPage: 223
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      – TitleFull: The longer the better? The impact of online review length on tourist trust and visit intention.
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            NameFull: Molly Huang, Chien-Jung
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            NameFull: Chuang, Shih-Chieh
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            NameFull: Cheng, Yin-Hui
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            – D: 01
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              Text: Jan2025
              Type: published
              Y: 2025
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