The live-streaming strategy for competitive manufacturers considering information disclosure and product heterogeneity.
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| Title: | The live-streaming strategy for competitive manufacturers considering information disclosure and product heterogeneity. |
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| Authors: | Liu L; School of Politics and Public Administration, Soochow University, Wuzhong District, Suzhou, Jiangsu, China., Wang Q; School of Politics and Public Administration, Soochow University, Wuzhong District, Suzhou, Jiangsu, China., Li Z; School of Politics and Public Administration, Soochow University, Wuzhong District, Suzhou, Jiangsu, China., Wu T; School of Politics and Public Administration, Soochow University, Wuzhong District, Suzhou, Jiangsu, China., Yuan Y; School of Business, Zhengzhou University of Technology, Huiji District, Zhengzhou, Henan, China. |
| Source: | PloS one [PLoS One] 2026 Feb 11; Vol. 21 (2), pp. e0339997. Date of Electronic Publication: 2026 Feb 11 (Print Publication: 2026). |
| Publication Type: | Journal Article |
| Journal Info: | Publisher: Public Library of Science Country of Publication: United States NLM ID: 101285081 Publication Model: eCollection Cited Medium: Internet ISSN: 1932-6203 (Electronic) Linking ISSN: 19326203 NLM ISO Abbreviation: PLoS One Subsets: MEDLINE |
| Database: | MEDLINE Ultimate |
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