APA (7th ed.) Citation

C, C., & Y, L. (2026). A study of consumer-generated advertising-An experimental analysis based on purchase experiences, information channels, and privacy costs. PloS one, 21(2), e0340481. https://doi.org/10.1371/journal.pone.0340481

Chicago Style (17th ed.) Citation

C, Cai, and Liu Y. "A Study of Consumer-generated Advertising-An Experimental Analysis Based on Purchase Experiences, Information Channels, and Privacy Costs." PloS One 21, no. 2 (2026): e0340481. https://doi.org/10.1371/journal.pone.0340481.

MLA (9th ed.) Citation

C, Cai, and Liu Y. "A Study of Consumer-generated Advertising-An Experimental Analysis Based on Purchase Experiences, Information Channels, and Privacy Costs." PloS One, vol. 21, no. 2, 2026, p. e0340481, https://doi.org/10.1371/journal.pone.0340481.