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Shadow of the New Deal : The Victory of Public Broadcasting

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Title: Shadow of the New Deal : The Victory of Public Broadcasting
Description: Winner of the 2024 BEA Book Award Runner-up in the History Division of the Association for Education in Journalism and Mass Communication (AEJMC) Runner-up for the AJHA Book of the Year (American Journalism Historians Association). Despite uncertain beginnings, public broadcasting emerged as a noncommercial media industry that transformed American culture. Josh Shepperd looks at the people, institutions, and influences behind the media reform movement and clearinghouse the National Association of Educational Broadcasters (NAEB) in the drive to create what became the Public Broadcasting Service and National Public Radio. Founded in 1934, the NAEB began as a disorganized collection of undersupported university broadcasters. Shepperd traces the setbacks, small victories, and trial and error experiments that took place as thousands of advocates built a media coalition premised on the belief that technology could ease social inequality through equal access to education and information. The bottom-up, decentralized network they created implemented a different economy of scale and a vision of a mass media divorced from commercial concerns. At the same time, they transformed advice, criticism, and methods adopted from other sectors into an infrastructure that supported public broadcasting in the 1960s and beyond.
Authors: Josh Shepperd
Resource Type: eBook.
Subjects: Public broadcasting--United States--History, Television broadcasting--United States--History, Radio broadcasting--United States--History
Categories: SOCIAL SCIENCE / General, BUSINESS & ECONOMICS / Industries / Media & Communications, HISTORY / United States / 20th Century, PERFORMING ARTS / Radio / History & Criticism, SOCIAL SCIENCE / Media Studies
Database: eBook Collection (EBSCOhost)
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An: 3563538
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PubType: eBook
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  Data: Winner of the 2024 BEA Book Award Runner-up in the History Division of the Association for Education in Journalism and Mass Communication (AEJMC) Runner-up for the AJHA Book of the Year (American Journalism Historians Association). Despite uncertain beginnings, public broadcasting emerged as a noncommercial media industry that transformed American culture. Josh Shepperd looks at the people, institutions, and influences behind the media reform movement and clearinghouse the National Association of Educational Broadcasters (NAEB) in the drive to create what became the Public Broadcasting Service and National Public Radio. Founded in 1934, the NAEB began as a disorganized collection of undersupported university broadcasters. Shepperd traces the setbacks, small victories, and trial and error experiments that took place as thousands of advocates built a media coalition premised on the belief that technology could ease social inequality through equal access to education and information. The bottom-up, decentralized network they created implemented a different economy of scale and a vision of a mass media divorced from commercial concerns. At the same time, they transformed advice, criticism, and methods adopted from other sectors into an infrastructure that supported public broadcasting in the 1960s and beyond.
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RecordInfo BibRecord:
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      – Code: 384.540973
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Public broadcasting--United States--History
        Type: general
      – SubjectFull: Television broadcasting--United States--History
        Type: general
      – SubjectFull: Radio broadcasting--United States--History
        Type: general
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      – TitleFull: Shadow of the New Deal : The Victory of Public Broadcasting
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            NameFull: Josh Shepperd
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          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2023
            – D: 24
              M: 04
              Type: profile
              Y: 2023
          Identifiers:
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              Value: 9780252045110
            – Type: isbn-print
              Value: 9780252087257
            – Type: isbn-electronic
              Value: 9780252054488
          Titles:
            – TitleFull: Shadow of the New Deal : The Victory of Public Broadcasting
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