View in EDS PDF Full Text ePub Full Text

Keeping Up the Kardashian Brand : Celebrity, Materialism, and Sexuality

Saved in:
Bibliographic Details
Title: Keeping Up the Kardashian Brand : Celebrity, Materialism, and Sexuality
Description: The Kardashian family is a contemporary cultural touchstone, recognizable throughout the world connoting warrantless celebrity, voluptuous beauty, and social media savviness. Amanda Scheiner McClain explores the Kardashians'brand and celebrity via narrative discourse analyses of their hit reality television series, Keeping Up with the Kardashians, social media utilization, and popular press coverage. This triangulated study allows insight into contemporaneous American culture: societal norms, values, and ideologies, as well as structural and cultural aspects of cross-platform brand creation. The television series examination finds intrinsic paradoxes of sexuality/conservatism, family/business, beauty/unhappiness, narcissism/celebrity, intimate/transgressiveness, and traditional/nontraditional gender roles, as well as materialism and public vs. private spheres themes. In addition, a study of the Kardashian blogs and Twitter use finds that their careful participation amplifies celebrity and unifies the overall brand into a single, sellable image across media. Through interactive media and just being themselves, the Kardashians renovate banal status updates and hackneyed reality television into character-constructing building blocks of brand, celebrity, and profits.
Authors: Amanda Scheiner McClain
Resource Type: eBook.
Subjects: Social media--Economic aspects--United States, Popular culture--Social aspects--United States, Branding (Marketing)--United States, Fame--Social aspects--United States--History--21st century, Television personalities--United States, Celebrities--United States
Categories: SOCIAL SCIENCE / Popular Culture, PERFORMING ARTS / General, PERFORMING ARTS / Business Aspects, SOCIAL SCIENCE / Women"s Studies, SOCIAL SCIENCE / Media Studies
Database: eBook Collection (EBSCOhost)
FullText Links:
  – Type: ebook-pdf
  – Type: ebook-epub
Text:
  Availability: 0
Header DbId: nlebk
DbLabel: eBook Collection (EBSCOhost)
An: 659352
RelevancyScore: 1057
AccessLevel: 6
PubType: eBook
PubTypeId: ebook
PreciseRelevancyScore: 1057.36352539063
IllustrationInfo
ImageInfo – Size: thumb
  Target: https://rps2images.ebscohost.com/rpsweb/othumb?id=NL$659352$PDF&s=r
– Size: medium
  Target: https://rps2images.ebscohost.com/rpsweb/othumb?id=NL$659352$PDF&s=d
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Keeping Up the Kardashian Brand : Celebrity, Materialism, and Sexuality
– Name: Abstract
  Label: Description
  Group: Ab
  Data: The Kardashian family is a contemporary cultural touchstone, recognizable throughout the world connoting warrantless celebrity, voluptuous beauty, and social media savviness. Amanda Scheiner McClain explores the Kardashians'brand and celebrity via narrative discourse analyses of their hit reality television series, Keeping Up with the Kardashians, social media utilization, and popular press coverage. This triangulated study allows insight into contemporaneous American culture: societal norms, values, and ideologies, as well as structural and cultural aspects of cross-platform brand creation. The television series examination finds intrinsic paradoxes of sexuality/conservatism, family/business, beauty/unhappiness, narcissism/celebrity, intimate/transgressiveness, and traditional/nontraditional gender roles, as well as materialism and public vs. private spheres themes. In addition, a study of the Kardashian blogs and Twitter use finds that their careful participation amplifies celebrity and unifies the overall brand into a single, sellable image across media. Through interactive media and just being themselves, the Kardashians renovate banal status updates and hackneyed reality television into character-constructing building blocks of brand, celebrity, and profits.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Amanda+Scheiner+McClain%22">Amanda Scheiner McClain</searchLink>
– Name: TypePub
  Label: Resource Type
  Group: TypPub
  Data: eBook.
– Name: Subject
  Label: Subjects
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Social+media--Economic+aspects--United+States%22">Social media--Economic aspects--United States</searchLink><br /><searchLink fieldCode="DE" term="%22Popular+culture--Social+aspects--United+States%22">Popular culture--Social aspects--United States</searchLink><br /><searchLink fieldCode="DE" term="%22Branding+%28Marketing%29--United+States%22">Branding (Marketing)--United States</searchLink><br /><searchLink fieldCode="DE" term="%22Fame--Social+aspects--United+States--History--21st+century%22">Fame--Social aspects--United States--History--21st century</searchLink><br /><searchLink fieldCode="DE" term="%22Television+personalities--United+States%22">Television personalities--United States</searchLink><br /><searchLink fieldCode="DE" term="%22Celebrities--United+States%22">Celebrities--United States</searchLink>
– Name: SubjectBISAC
  Label: Categories
  Group: Su
  Data: <searchLink fieldCode="ZK" term="%22SOCIAL+SCIENCE+%2F+Popular+Culture%22">SOCIAL SCIENCE / Popular Culture</searchLink><br /><searchLink fieldCode="ZK" term="%22PERFORMING+ARTS+%2F+General%22">PERFORMING ARTS / General</searchLink><br /><searchLink fieldCode="ZK" term="%22PERFORMING+ARTS+%2F+Business+Aspects%22">PERFORMING ARTS / Business Aspects</searchLink><br /><searchLink fieldCode="ZK" term="%22SOCIAL+SCIENCE+%2F+Women"s+Studies%22">SOCIAL SCIENCE / Women"s Studies</searchLink><br /><searchLink fieldCode="ZK" term="%22SOCIAL+SCIENCE+%2F+Media+Studies%22">SOCIAL SCIENCE / Media Studies</searchLink>
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=659352
RecordInfo BibRecord:
  BibEntity:
    Classifications:
      – Code: 791.4572
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Social media--Economic aspects--United States
        Type: general
      – SubjectFull: Popular culture--Social aspects--United States
        Type: general
      – SubjectFull: Branding (Marketing)--United States
        Type: general
      – SubjectFull: Fame--Social aspects--United States--History--21st century
        Type: general
      – SubjectFull: Television personalities--United States
        Type: general
      – SubjectFull: Celebrities--United States
        Type: general
    Titles:
      – TitleFull: Keeping Up the Kardashian Brand : Celebrity, Materialism, and Sexuality
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Amanda Scheiner McClain
      – PersonEntity:
          Name:
            NameFull: Amanda Scheiner McClain
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2014
            – D: 04
              M: 02
              Type: profile
              Y: 2014
          Identifiers:
            – Type: isbn-print
              Value: 9780739177150
            – Type: isbn-print
              Value: 9781498520614
            – Type: isbn-electronic
              Value: 9780739177167
            – Type: isbn-electronic
              Value: 9781978758254
          Titles:
            – TitleFull: Keeping Up the Kardashian Brand : Celebrity, Materialism, and Sexuality
              Type: main
ResultId 1