APA (7th ed.) Citation

Phillips, C. H., & Jones, S. J. (2025). Strategic and Tactical Marketing Strategies for Regional Public Universities to Address the Enrollment Cliff. Journal of Higher Education, 96(4), 653. https://doi.org/10.1080/00221546.2024.2378640

Chicago Style (17th ed.) Citation

Phillips, Carrie H., and Stephanie J. Jones. "Strategic and Tactical Marketing Strategies for Regional Public Universities to Address the Enrollment Cliff." Journal of Higher Education 96, no. 4 (2025): 653. https://doi.org/10.1080/00221546.2024.2378640.

MLA (9th ed.) Citation

Phillips, Carrie H., and Stephanie J. Jones. "Strategic and Tactical Marketing Strategies for Regional Public Universities to Address the Enrollment Cliff." Journal of Higher Education, vol. 96, no. 4, 2025, p. 653, https://doi.org/10.1080/00221546.2024.2378640.