Thailand's Low-Cost Carrier Airline Industry: Is the Services Marketing Mix the Elixir for Economic Growth and Prosperity?
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| Title: | Thailand's Low-Cost Carrier Airline Industry: Is the Services Marketing Mix the Elixir for Economic Growth and Prosperity? |
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| Authors: | Srisook, Phoom1 phoomsri.pim@gmail.com, Panjakajornsak, Vinai1 |
| Source: | Asia-Pacific Social Science Review (APSSR). Sep2018 Special Issue, Vol. 18, p65-79. 15p. |
| Database: | Sociology Source Ultimate |
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