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|a Matiz Pinzón, Félix
|e autor
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3 |
|a Pensamiento estratégico :
|b concepto, impulsores y práctica /
|c Félix Matiz Pinzón, Isabel Cristina Quintero Sepúlveda.
|
| 250 |
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|a Primera edición
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| 260 |
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|a Bogotá :
|b Alfaomega,
|c ©2019.
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| 300 |
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|a 207 páginas :
|b ilustraciones ;
|c 23 cm.
|
| 505 |
2 |
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|a El pensamiento estratégico -- El pensamiento estratégico. los impulsores -- Un modelo de dirección -- Factores humanos, motivacionales y liderazgo -- El pensamiento estratégico en la práctica -- Conceptos clave para el direccionamiento estratégico -- Construcción del modelo de negocio -- Elaboración del plan estratégico en una página -- Implementación del plan: cómo lograr que los objetivos se cumplan -- Los objetivos empresariales -- Los indicadores de gestión -- Sistema integral de control y evaluación de gestión (SICEG)
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|a Estrategia
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|a Pensamiento creativo
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|a Quintero Sepúlveda, Isabel Cristina
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