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Fundamentos de marketing /

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Bibliographic Details
Main Author: Stanton, William J.
Other Authors: López Barrial, Alberto (traductor), Reig García, Víctor (traductor)
Format: Book
Language: Spanish
English
Published: México : Libros McGraw-Hill de México, 1969.
Subjects:
Mercadeo
Canales de comercialización
Control de precios
Publicidad
Description
Physical Description:756 páginas : ilustraciones ; 23 cm.

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