Promoción y comercialización de turismo receptivo y turismo nacional.
Ofrece : Fundamentos. - Conocimientos del mercado. - Elaboracion de planes comerciales. - Estrategias de publicidad, ventas y promocion de ventas. - Diseno y elaboracion de folleteria, catalogos y material punto de venta en general. - Evolucion de resultados.
Saved in:
| Corporate Author: | |
|---|---|
| Format: | Book |
| Language: | Spanish |
| Published: |
Mexico :
Limusa,
1992.
|
| Subjects: |
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