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|a Técnicas de Marketing /
|c Ramón Ribas Muntan.
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|a Madrid :
|b Maveco,
|c 1984.
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|a 2 volúmenes :
|b ilustraciones ;
|c 23 cm.
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|a Incluye índice temático
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|a v.1. Manual del director comercial -- v.2. Técnicas de marketing
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