La esencia de la mercadotecnia /
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: |
Spanish English |
| Published: |
Mexico :
Prentice-Hall Hispanoamericana,
1996.
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| Subjects: | |
| Notas Contenido: |
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| Item Description: | Incluye índice, p. 259. |
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| Physical Description: | 266páginas |
| Bibliography: | Incluye bibliografia y lecturas complementaria, p. 256 |
| ISBN: | 9688807265 |
