Marketing directo con sentido común.
Contiene: 1. Inicios. 2. las tres gracias del marketing directo. 3. El marketing directo puede hacer más de lo que usted imagina. 4. Por dónde empezar. 5. Posicionamiento: explicación de éste y otros misterios. 6. Como planificar con claridad. 7. Los medios: un enfoque distinto y más flexible. 8. Su...
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Spanish |
| Published: |
Madrid :
Díaz de Santos,
1991.
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| Subjects: |
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