Marketing.
Contiene: 1. Introducción al marketing. 2. La práctica del marketing. 3. Investigación de marketing. 4. Planificación y fijación de precios del producto. 5. La planificación en marketing. 6. La distribución en marketing. 7. Publicidad. 8. las comunicaciones de marketing. 9. El vender y la fuerza de...
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Spanish |
| Published: |
Madrid :
Pirámide,
1988.
|
| Edition: | 3 |
| Subjects: |
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