APA (7th ed.) Citation

MATTHEWS, J. B., BUZZELL, R. D., & Levitt, T. (1977). Marketing (3.). Hispano Europea.

Chicago Style (17th ed.) Citation

MATTHEWS, John B., Robert Dow BUZZELL, and Theodore Levitt. Marketing. 3. Barcelona: Hispano Europea, 1977.

MLA (9th ed.) Citation

MATTHEWS, John B., et al. Marketing. 3. Hispano Europea, 1977.