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|a Gómez Saavedra, Eduardo
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| 245 |
1 |
3 |
|a El control total de la calidad :
|b como una estrategia de comercialización /
|c Eduardo Gómez Saavedra.
|
| 260 |
|
|
|a Bogotá :
|b Legis,
|c 1991.
|
| 300 |
|
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|a 350 páginas :
|b ilustraciones ;
|c 24 cm.
|
| 504 |
|
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|a Incluye bibliografía
|
| 505 |
2 |
|
|a Desarrollo integral y calidad -- Calidad y comercio internacional -- Integración, desarrollo y calidad -- Investigación sobre la calidad en el Grupo Andino -- Investigación y calidad en el mercadeo -- El control total de la calidad -- La calidad como modelo de gestión gerencial -- El sistema participativo en la gestión gerencial -- Calidad de diseño -- Calidad y análisis del valor -- La normalización en la empresa -- Certificación y garantía de calidad
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|2 Armarc
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|a Control de calidad
|2 Armarc
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|a Mercadeo
|x Estrategia y ventas
|2 Armarc
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