Marketing /
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| Other Authors: | , |
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| Format: | Book |
| Language: | Spanish English |
| Published: |
Madrid :
Pearson Education,
2004.
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| Edition: | 10a edición |
| Subjects: | |
| Notas Contenido: |
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| Physical Description: | xxvii, 758 páginas : ilustraciones ; 27 cm. |
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| Bibliography: | incluye referencias bibliográficas e índice |
| ISBN: | 8420541982 |