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|a Münch Galindo, Lourdes
|e autor
|
| 245 |
1 |
0 |
|a Fundamentos de administración :
|b casos y prácticas /
|c Lourdes Münch Galindo.
|
| 250 |
|
|
|a Tercera edición
|
| 264 |
|
1 |
|a México :
|b Editorial Trillas,
|c [2010].
|
| 300 |
|
|
|a 360 páginas :
|b ilustraciones ;
|c 27 cm
|e 1 CD-ROM (12 cm)
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| 336 |
|
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|a texto
|2 rdacontent
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|a sin mediación
|2 rdamedia
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| 338 |
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|a volumen
|2 rdacarrier
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| 504 |
|
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|a Incluye referencias bibliográficas
|
| 505 |
0 |
|
|a Introducción al estudio de la administración -- La empresa: Clasificación de las empresas, desarrollo de emprendedores -- Planeación: recursos humanos, mercadotécnia -- Organización -- Dirección: toma de decisiones, motivación, liderazgo -- Control: el modelo de Blake y Mouton o de la excelencia empresarial, auditoría administrativa -- Evolución de la teoría administrativa: el modelo de Greiner -- Calidad total: histograma, diagrama de Pareto, de causa y efecto, de estratificación, de dispersión -- Casos integradores -- Crucigramas -- Glosario
|
| 650 |
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|a Administración de empresas
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|a Planificación empresarial
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