Comercialización : un enfoque gerencial /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Spanish English |
| Published: |
Buenos Aires :
El Ateneo,
1983.
|
| Edition: | 4a. edición |
| Subjects: |
MARC
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| 043 | |a s-ag--- | ||
| 100 | 1 | |a McCarthy, Edmund Jerome | |
| 245 | 1 | 0 | |a Comercialización : |b un enfoque gerencial / |c E. Jerome McCarthy ; traducción de M. Mauricio Prelooker. |
| 250 | |a 4a. edición | ||
| 260 | |a Buenos Aires : |b El Ateneo, |c 1983. | ||
| 300 | |a xviii, 636 páginas : |b diagramas ; |c 22 cm. | ||
| 534 | |t Basic marketing : a managerial approach ; |b 6th ed. | ||
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| 650 | 7 | |a PROMOCION DE VENTAS |2 LEMB | |
| 700 | 1 | |a PRELOOKER, M. Mauricio, |e traductor | |
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