Marketing emocional : el método de Hallmark para ganar clientes para toda la vida /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | , , |
| Format: | Book |
| Language: |
Spanish English |
| Published: |
Barcelona :
Gestión 2000,
©2001.
|
| Subjects: |
MARC
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| 100 | 1 | |a Robinette, Scott | |
| 245 | 1 | 0 | |a Marketing emocional : |b el método de Hallmark para ganar clientes para toda la vida / |c Scott Robinette, Claire Brand y Vicki Lenz ; traducción Betty Trabal. |
| 260 | |a Barcelona : |b Gestión 2000, |c ©2001. | ||
| 300 | |a 237 páginas : |b ilustraciones ; |c 24 cm. | ||
| 504 | |a Incluye bibliografía | ||
| 534 | |p título original |t Emotion marketing. The Hallmark way of winning customers for life | ||
| 650 | 1 | 7 | |a Mercadeo |2 LEMB |
| 650 | 2 | 7 | |a Relaciones con los clientes |2 LEMB |
| 650 | 2 | 7 | |a Preferencias de los consumidores |2 LEMB |
| 700 | 1 | |a Brand, Claire | |
| 700 | 1 | |a Lenz, Vicki | |
| 700 | 1 | |a Trabal, Betty, |e traductor | |
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