|
|
|
|
| LEADER |
00000nam a2200000 a 4500 |
| 001 |
000039253 |
| 003 |
CO-BoSNA |
| 005 |
20260106214644.0 |
| 008 |
020502s1990^^^^ck^^^^^fr^^^^^001^0^spa^d |
| 040 |
|
|
|a CO-BoSNA
|b spa
|
| 041 |
0 |
|
|a spa
|
| 043 |
|
|
|a s-ck---
|
| 082 |
0 |
4 |
|a 658.8
|b F175m
|2 23
|
| 100 |
1 |
|
|a Fajardo F., William
|
| 245 |
1 |
0 |
|a Mercadeo /
|c Contenidos William Fajardo F., Henry Guerrero R. ; asesoría técnico pedagógica Luis Miguel León C., Gustavo Peralta H. ; SENA, Formación para gerentes de pequeña y mediana empresa.
|
| 260 |
|
|
|a Bogotá :
|b Editorial Presencia,
|c 1990.
|
| 300 |
|
|
|a 2 volúmenes :
|b ilustraciones ;
|c 23 cm.
|
| 504 |
|
|
|a Incluye referencias bibliográficas
|
| 505 |
0 |
0 |
|g v.1. Unidad 1
|t Conocimiento de la estructura de mercadeo en la grande, mediana y pequeña empresa
|g v.1. Unidad 2
|t El concepto financiero herramienta de mercadeo y ventas
|g v.1. Unidad 3
|t Conozca su competencia
|g v.1. Unidad 4
|t Considere su cliente como una inversión y utilice bien los canales de distribución
|g v.1. Unidad 5
|t Es su producto un buen negocio?
|g v.1. Unidad 6
|t Investigación de mercados herramientas de gerencia
|g v.1. Unidad 7
|t Promoción y publicidad como medio para retener sus clientes
|g v.1. Unidad 8
|t La mejor manera de planear sus ventas
|g v.1. Unidad 9
|t Cómo mejorar sus ventas con la supervisión, el control e incentivos
|g v.2. Unidad 1
|t Administración del equipo de ventas como sistema: El vendedor empresario
|
| 650 |
1 |
7 |
|a Mercadeo
|2 Armarc
|
| 650 |
1 |
7 |
|a Análisis de mercadeo
|2 Armarc
|
| 650 |
1 |
7 |
|a Personal de ventas
|2 Armarc
|
| 650 |
1 |
7 |
|a Mercadeo
|x Investigaciones
|2 Armarc
|
| 650 |
1 |
7 |
|a Comportamiento del consumidor
|2 Armarc
|
| 650 |
1 |
7 |
|a Publicidad
|2 Armarc
|
| 650 |
1 |
7 |
|a Empresarios industriales
|2 Armarc
|
| 700 |
1 |
|
|a Guerrero R., Henry
|
| 700 |
1 |
|
|a León C., Luís Miguel
|e asesoría
|
| 700 |
1 |
|
|a Peralta H., Gustavo
|e asesoría
|
| 710 |
2 |
|
|a Servicio Nacional de Aprendizaje (SENA, Colombia)
|b Dirección General
|b Formación para Gerentes de Pequeña y Mediana Empresa - P.M.E.
|
| 952 |
|
|
|0 0
|1 0
|4 10
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198364
|a 05053
|b 05053
|d 2011-04-07
|l 0
|o 658.8 F175m
|p O53062006668
|r 2026-01-06 21:46:44
|t V.1-2 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 104 No. 69-120, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198365
|a 05053
|b 05053
|d 2011-04-07
|l 0
|o 658.8 F175m
|p O53062020509
|r 2026-01-06 21:46:44
|t v.1. Unidad 6 Ej. 2
|w 2026-01-06
|y BOOK
|z Calle 104 No. 69-120, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198366
|a 05053
|b 05053
|d 2011-04-07
|l 0
|o 658.8 F175m
|p O53062020510
|r 2026-01-06 21:46:44
|t v.1. Unidad 7 Ej. 2
|w 2026-01-06
|y BOOK
|z Calle 104 No. 69-120, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198367
|a 05053
|b 05053
|d 2011-04-07
|l 0
|o 658.8 F175m
|p O53062020511
|r 2026-01-06 21:46:44
|t v.1. Unidad 8 Ej. 2
|w 2026-01-06
|y BOOK
|z Calle 104 No. 69-120, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 6
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198368
|a 05053
|b 05053
|d 2011-04-07
|l 0
|o 658.8 F175m
|p O53062020512
|r 2026-01-06 21:46:44
|t v.2. Unidad 1 Ej. 2
|w 2026-01-06
|y BOOK
|z Calle 104 No. 69-120, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198369
|a 05054
|b 05054
|d 2010-03-16
|l 0
|o 658.8 F175m
|p 054062002875
|r 2026-01-06 21:46:44
|t v.1-9 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 63 No. 58B-03, Itagui-Calatrava
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198370
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067000575
|r 2026-01-06 21:46:44
|t V. 1 U. 8 Ej. 2
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198371
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067007251
|r 2026-01-06 21:46:44
|t V. 1 U. 7 Ej. 2
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198372
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067007288
|r 2026-01-06 21:46:44
|t V. 1 U. 6 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198373
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067007293
|r 2026-01-06 21:46:44
|t V. 1 U. 9 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198374
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067007647
|r 2026-01-06 21:46:44
|t V. 1 U. 8 Ej. 3
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198375
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067007712
|r 2026-01-06 21:46:44
|t V. 1 U. 4 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198376
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067007729
|r 2026-01-06 21:46:44
|t V. 1 U. 7 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198377
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067008376
|r 2026-01-06 21:46:45
|t V. 1 U. 3 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198378
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067008415
|r 2026-01-06 21:46:45
|t V. 1 U. 8 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198379
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067011245
|r 2026-01-06 21:46:45
|t V. 2 U. 1 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198380
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067011247
|r 2026-01-06 21:46:45
|t V. 1 U. 3 Ej. 3
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198381
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 056067011249
|r 2026-01-06 21:46:45
|t V. 1 U. 4 Ej. 3
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198382
|a 05067
|b 05067
|d 2011-08-24
|l 0
|o 658.8 F175m
|p 056067019221
|r 2026-01-06 21:46:45
|t V. 1 U. 1 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198383
|a 05067
|b 05067
|d 2018-03-15
|l 0
|o 658.8 F175m
|p 056067021086
|r 2026-01-06 21:46:45
|t V. 1 U.2 - U.9
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198384
|a 05067
|b 05067
|d 2014-07-11
|l 0
|o 658.8 F175m
|p 0560677726
|r 2026-01-06 21:46:45
|t V. 1 U. 2 Ej. 1
|w 2026-01-06
|y BOOK
|z Calle 51 No. 57–70 Torre norte, Medellín
|
| 952 |
|
|
|0 0
|1 0
|4 11
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198385
|a 11404
|b 11404
|d 2006-09-15
|l 0
|o 658.8 F175m
|p 119303029796
|r 2026-01-06 21:46:45
|t Ej. 1
|w 2026-01-06
|x No tiene número de inventario
|y BOOK
|z Av. Caracas No. 13-65, Bogotá
|
| 952 |
|
|
|0 0
|1 0
|4 11
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198386
|a 11404
|b 11404
|d 2006-09-15
|l 0
|o 658.8 F175m
|p 119303029798
|r 2026-01-06 21:46:45
|t Ej. 2
|w 2026-01-06
|x No tiene número de inventario
|y BOOK
|z Av. Caracas No. 13-65, Bogotá
|
| 952 |
|
|
|0 0
|1 0
|4 11
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198387
|a 11404
|b 11404
|d 2006-09-15
|l 0
|o 658.8 F175m
|p 119303029800
|r 2026-01-06 21:46:45
|t Ej. 3
|w 2026-01-06
|x No tiene número de inventario
|y BOOK
|z Av. Caracas No. 13-65, Bogotá
|
| 952 |
|
|
|0 0
|1 0
|4 4
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198388
|a 41527
|b 41527
|d 2010-03-15
|i 44536
|l 0
|o 658.8 F175m
|p 415271003174
|r 2026-01-06 21:46:45
|t V.1 Ej. 1
|w 2026-01-06
|y BOOK
|z Cra. 5 Av. La Toma, Neiva
|
| 952 |
|
|
|0 0
|1 0
|4 4
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198389
|a 41527
|b 41527
|d 2010-03-15
|i 44536
|l 0
|o 658.8 F175m
|p 415271003175
|r 2026-01-06 21:46:45
|t V.2 Ej. 1
|w 2026-01-06
|y BOOK
|z Cra. 5 Av. La Toma, Neiva
|
| 952 |
|
|
|0 0
|1 0
|3 Biblioteca no posee v.3,4,5,7,9
|4 4
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198390
|a 41527
|b 41527
|d 2010-03-15
|i 44536
|l 0
|o 658.8 F175m
|p 415271003176
|r 2026-01-06 21:46:45
|t V.6 Ej. 1
|w 2026-01-06
|x Biblioteca no posee v.3,4,5,7,9
|y BOOK
|z Cra. 5 Av. La Toma, Neiva
|
| 952 |
|
|
|0 0
|1 0
|3 Biblioteca no posee v.3,4,5,7,9
|4 4
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198391
|a 41527
|b 41527
|d 2010-03-15
|i 44536
|l 0
|o 658.8 F175m
|p 415271003177
|r 2026-01-06 21:46:45
|t V.8 Ej. 1
|w 2026-01-06
|x Biblioteca no posee v.3,4,5,7,9
|y BOOK
|z Cra. 5 Av. La Toma, Neiva
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198392
|a 66223
|b 66223
|d 2018-09-03
|l 0
|o 658.8 F175m
|p 666223002886
|r 2026-01-06 21:46:45
|t V.3 Ej. 1
|w 2026-01-06
|y BOOK
|z Trans. 7 Calle 26, Barrio Santa Isabel, Dosquebradas
|
| 952 |
|
|
|0 0
|1 0
|4 5
|6 658_800000000000000_F175M
|7 0
|8 CSENA
|9 198393
|a 66223
|b 66223
|d 2018-09-03
|l 0
|o 658.8 F175m
|p 666223002894
|r 2026-01-06 21:46:45
|t V.6 Ej. 1
|w 2026-01-06
|y BOOK
|z Trans. 7 Calle 26, Barrio Santa Isabel, Dosquebradas
|
| 952 |
|
|
|0 0
|1 0
|4 4
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198394
|a 68309
|b 68309
|d 2009-07-28
|l 0
|o 658.8 F175m
|p 686309004095
|r 2026-01-06 21:46:45
|t v. 1-9 Ej. 1
|w 2026-01-06
|y BOOK
|z Cra. 27 No. 15-07, Bucaramanga
|
| 952 |
|
|
|0 0
|1 0
|4 4
|6 658_800000000000000_F175M
|7 0
|8 GENER
|9 198395
|a 68309
|b 68309
|d 2009-07-28
|l 0
|o 658.8 F175m
|p 686309004096
|r 2026-01-06 21:46:45
|t v. 1-9 Ej. 2
|w 2026-01-06
|y BOOK
|z Cra. 27 No. 15-07, Bucaramanga
|
| 999 |
|
|
|c 39249
|d 39249
|
| 942 |
|
|
|6 658_800000000000000__F175M
|
