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Bibliographic Details
Main Author: MONTGOMERY, David Bruce
Other Authors: URBAN, Glen L., PULIDO SAN ROMÁN, Antonio (pról.), PINAL FIERRO, Salvador (traductor)
Format: Book
Language: Spanish
English
Published: Madrid : Pirámide, 1977.
Subjects:
ADMINISTRACION DE MERCADEO
PRECIOS
TOMA DE DECISIONES
Description
Physical Description:350 páginas : diagramas ; 23 cm.
ISBN:8436800516

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