Marketing científico /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | , , |
| Format: | Book |
| Language: |
Spanish English |
| Published: |
Madrid :
Pirámide,
1977.
|
| Subjects: |
MARC
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| 020 | |a 8436800516 | ||
| 040 | |a CO-BoSNA |b spa | ||
| 041 | 1 | |a spa |h eng | |
| 043 | |a e-sp--- | ||
| 100 | 1 | |a MONTGOMERY, David Bruce | |
| 245 | 1 | 0 | |a Marketing científico / |c David B. Montgomery, Glen L. Urban ; prólogo Antonio Pulido San Román ; traducción Salvador Pinal Fierro. |
| 260 | |a Madrid : |b Pirámide, |c 1977. | ||
| 300 | |a 350 páginas : |b diagramas ; |c 23 cm. | ||
| 534 | |t Management science in marketing | ||
| 650 | 1 | 7 | |a ADMINISTRACION DE MERCADEO |2 LEMB |
| 650 | 7 | |a PRECIOS |2 LEMB | |
| 650 | 7 | |a TOMA DE DECISIONES |2 LEMB | |
| 700 | 1 | |a URBAN, Glen L. | |
| 700 | 1 | |a PULIDO SAN ROMÁN, Antonio, |e pról. | |
| 700 | 1 | |a PINAL FIERRO, Salvador, |e traductor | |
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| 999 | |c 39934 |d 39934 | ||
